Bannon, Carlson and... Liz Truss? A Look Inside the Former PM's Foray for Make America Great Again
Liz Truss, kicked off the first edition of her YouTube show with a vow to unmask "malicious actors" striving to bring down Western democracies. She explained she would reveal how an "international network of progressives work to weaken the democratic process and the will of the people."
"We're going to look at the Maga phenomenon and understand how it can be replicated in Britain," the former PM stated. "We will interview the prominent voices of the Maga movement."
Prior to the show's launch, there was one particularly enthusiastic supporter. "This represents the dawn of a type of political shift," stated the controversial US journalist. The right-leaning Just the News platform will publish the former prime minister's new audio shows.
Forging Alliances in the Conservative Media Landscape
British fellow travellers, such as a counselor supportive of Reform, played a role in her set up the Liz Truss Show. The setup is professional, if somewhat rudimentary. She has gathered ten thousand followers in her initial seven days and her premiere had tens of thousands of views across the same period.
This represents a modest start, but in aligning with John Solomon, the former PM is being pushed into a well-developed political media sphere generating and disseminating Make America Great Again themes. Key fixations include accusations of information control by the established press and a desire to remove a conspiratorial 'deep state' – a force that the ex-PM holds responsible for the abrupt termination of her short and troubled leadership.
"The platform is not widely recognized past the pro-Trump media sphere, but it does have influence there, mostly due to Solomon, who offers opinions on pro-Trump shows like the program hosted by Steve Bannon and has even questioned the former president," commented Professor Alex Hinton, who has extensively researched the Make America Great Again phenomenon.
A Contentious Ally
The former PM's foray to transplant American conservative media to the UK has drawn her nearer to divisive personalities such as John Solomon.
He founded his media outlet in the wake of scrutiny after he was accused of pushing inaccurate reports about Biden's anti-corruption work in Ukraine, as well as disputed reports about ex-ambassador to the region.
These allegations were amplified throughout the pro-Trump media, with he appearing as a frequent visitor on the prominent cable news broadcast. The former president personally promoted Solomon's reporting.
He wrote the reports about Ukraine in a number of opinion pieces for the publication The Hill, where he was re-designated as an opinion writer following internal criticism over his articles. His narratives were pivotal in Trump's demand for the officials in Kyiv to look into the Bidens in 2019. Those demands led to impeachment charges against the president. Senators later acquitted the then-president.
Not long after he exited the publication in October 2019, the outlet announced it was carrying out a review of his reporting relating to Ukrainian matters. It concluded the journalist had used unreliable sources and stated he "omitted key facts about primary contacts in Ukraine, specifically the detail that they had been formally accused or were the subject of inquiries."
Joining the Network
The journalist's personal media appearances are a example of the conservative ecosystem the former prime minister is entering. Solomon mentioned his backing of Truss's project on a broadcast he helps run on Real America's Voice, a political media platform that is the base for the Maga influencer ex-Trump strategist Bannon and on which Tucker Carlson also features. The ex-PM has already interviewed the political operative on a debut installment.
In linking up with the journalist and his outlet, the former leader has become a niche participant in a much wider network of right-wing publications that routinely share and promote one another's material.
Solomon's own broadcasts have often featured individuals such as Mike Benz, a political voice whose disparagement of USAID was used by Elon Musk as reasoning behind dismantling the government body.
A Cross-Border Foray
Although Truss's stilted style and career difficulties have invited ridicule in Britain, some US observers do not dismiss her attempts to revamp her image as a local version of the Make America Great Again press.
"You have to take individuals such as her as significant, despite the fact that you may not want to accept their words at face value," stated Rob Flaherty, who worked in the Biden White House.
"You saw how in the recent campaign the former president used that alternative press to get his message out. Certainly that sphere exports and influences discourse internationally. It seems quite apparent to me that the circumstances in the Britain are similar to what enabled this alternative media ecosystem to flourish in the US."
a political theory expert, said the internet-based conservative network was already making its presence felt in Britain.
"The internet transcends national boundaries," he said. "There's a kind environment within which stuff flows – sometimes manifesting in radical ways and sometimes less so – but which is networked."
The academic said the growth of the online right in the United Kingdom recently meant the "chance to have a increasing influence is considerable."
A Transatlantic Ambition
"The former PM and Nigel Farage recently were featured at the Conservative Political Action Conference, where I saw they hit Maga talking points before the {king of Maga|